When your puppy comes to you, don’t reach out and grab him. This can be confusing or frightening for some dogs. If your puppy is timid, kneel and face them sideways and offer him treats as you reach for the collar. Never call your dog to punish! This will only teach him that you are unpredictable, and it is a good idea to avoid you. Always reward your dog heavily for responding to his or her name, even if they have been up to mischief!
Choose your dog's name wisely and be respectful of it. Of course you'll want to pick a name for your new puppy or dog that you love, but for the purposes of training it also helps to consider a short name ending with a strong consonant. This allows you to say his name so that he can always hear it clearly. A strong ending (i.e. Jasper, Jack, Ginger) perks up puppy ears—especially when you place a strong emphasize at the end.

Make the puppy come to you. While he’s on his way to you, still wearing the leash and collar, back up a few paces and then reward him when he gets to you. Continue the progression until your puppy, upon hearing the cue noise, comes to you and walks with you a few paces. Remember that puppies have a short attention span, so keep your sessions short, and end them when your puppy is still eager to do more, not when he’s mentally exhausted.
Just as a child needs a caring parent; an athletic team needs a coach; your puppy needs a leader and a clear social hierarchy. If you do not take up the role of leader, your dog will; and you will end up with an unruly, disobedient dog. Many people try to win their new puppy's love by letting the puppy always have its way. Buckets of affection is a wonderful thing for most puppies, but it must be tempered with respect.
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